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I'm Gretchen.

I take my whiskey neat. My wine complex. And I build ICONIC brands.

Even when I was a little girl, I wanted
more for myself.

Whilst it sounded like a pretty cool gig for some, I never dreamed of climbing corporate ladders, FINALLY snagging the corner office with a view of little green and a bunch skyscrapers, always looking forward to the two days of the week that I could finally wind down from the chaos. I know that some folks do, but that just wasn’t for me.

I even gave it a chance. I jumped into corporate life with two feet, did the long hours that turned into only one true day of rest each week. Sure enough - my gut was right.

I wasn’t living my life on my terms anymore. One day of rest and skyrocketing stress wasn’t what I had pictured when I looked at my life five years down the road. So I jumped.

Now, I’m helping entrepreneurs and business owners of all kinds build ICONIC brands. Why? So their message will do the heavy legwork for them, and they can live the life they’ve always dreamed of, on their terms.

"After all, why fit in when you were born to stand out?"

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