I'M GRETCHEN.

I'm an industry-leading podcaster, storyteller, educator and photographer...but that's not even the best part.

I'm big on designing a life you're excited to live, emails that tell stories, jumping behind the microphone and running between Minnesota and Europe with my very southern Italian boyfriend (read: eats more carbs in a week than I could in a month). 

Glad you stopped by!

Basically, I'm the gal that left my corporate job to build a life that I'd always dreamed of. But it certainly didn't start out that way. 

Not too long ago, I was in a job that had me burning the candle at both ends. I used to set up camp by the coffee machine  just to get out of my stuffy beige cubicle...and that's when it hit me. The ladder-climbing environment just wasn't working for me anymore. 

Before I leaped into full-time entrepreneurship, I'd been hit by some pretty major setbacks that SHOULD have rattled me to my core. But they didn't.

Instead of running away from uncertainty and burying my head in the sand - I started to create a life that I was excited to lead and a business that I was excited to run. Leaning into what I loved about my roles in the past, I made the pivot to help entrepreneurs build and grow their businesses, while connecting with their dream clients. Their people. Want to learn how I do it?

MORE INFO →

Brand partnerships & collaborations

I'm really good at drinking Italian wine, staying in beautiful hotels and talking about my favorite pair of jeans. Want to work together?

RECENTLY:
Hewing Hotel
Formulate
JORD
Old Navy
UNIQLO
Kendra Scott
Athleta
MVMT
Red's Mercantile

drop me a line →

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EDITING PRESETS

YOU WANT SCROLL-stopping photos. I get it. now you can have them.

Cinematic

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If you're into life in Italy, shopping small, marketing strategy, Milo's shenanigans, jaw-dropping wines and bourbon whiskey...
then you've come to the right place. 

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